Starting a clothing brand is exciting, but it takes more than a logo and an idea. Here’s a roadmap that covers everything from concept to launch. 1. Define Your Brand Concept Before designing anything, clarify your vision. Target audience: Who are you making clothes for? (age, lifestyle, interests) Style identity: Streetwear ? Luxury ? Minimalist ? Athleisure ? Brand message: What do you want people to feel or express when wearing your clothes? Tip: Study successful brands in your niche to understand what works. 2. Conduct Market Research Research helps you avoid costly mistakes. Identify your competitors. Analyze pricing, marketing , and product quality. Survey potential customers on what they want and what’s missing in the market. 3. Build Your Brand Identity Create elements that make your brand recognizable. Brand name Logo Color palette Typography Brand story A strong identity builds trust and makes your brand memorable. ...